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Tipologija periodiceskoj pecati. Ucebnoe posobie. Grif UMO. (978-5-7567-0432-7)


Category: E-books -> test access

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Title:
Tipologija periodiceskoj pecati. Ucebnoe posobie. Grif UMO. 
Author:
M. V., Resnjanskaja, L. L. Shkondin 
Publisher:
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2009 
Number of pages:
236, Hardcover 
Serial:
 
ISBN:
978-5-7567-0432-7
EAN:
9785756704327
Price:
EUR 22,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-

V posobii na osnove sistemnogo podchoda issleduetsja sostojanie i razvitie tipologiceskoj struktury pecatnych sredstv massovoj informacii. Osoboe vnimanie udeljaetsja processam formirovanija tipologiceskich grupp gazetnoj i žurnal'noj periodiki, metodologii i metodike tipologiceskogo analiza izdanij. Osoboe mesto otvedeno problematike profilirovanija gazet i žurnalov, obuslovlennogo celym rjadom faktorov, vlijajušcich na funkcionirovanie SMI v uslovijach informacionnogo rynka i izmenjajušcejsja informacionnoj sredy.