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Internet-SMI: teorija, istorija, praktika. Ucebnoe posobie. Grif UMO. (978-5-7567-0542-3)


Category: E-books -> test access

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Title:
Internet-SMI: teorija, istorija, praktika. Ucebnoe posobie. Grif UMO. 
Author:
M. M. Lukina 
Publisher:
Place of publication:
Moskva  (Russian Federation)
Year of publication:
2010 
Number of pages:
348, Hardcover 
Serial:
 
ISBN:
978-5-7567-0542-3
EAN:
9785756705423
Price:
EUR 27,00
Delivery time:
Deliverable within 4-6 weeks
Notes:
-

V ucebnom posobii internet-SMI rassmatrivajutsja v teoreticeskom i prikladnom kljuce kak novyj medijnyj segment, pojavivšijsja v rezul'tate konvergencii i osvoenija Interneta professional'nymi proizvoditeljami informacii. Vydeljaja internet-SMI sredi drugich sredstv massovoj informacii, ich obšcie i otlicitel'nye priznaki, avtory udeljajut vnimanie konkretnym praktikam razvitija - adaptacii na novom kanale "starych" igrokov - pecati, radiovešcanija, televidenija, funkcionirovaniju konvergentnych redakcij, sozdaniju mul'timedijnogo kontenta, ucastiju v étom processe žurnalistov i potrebitelej.